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Dominic Carter

Carter Group Viewpoints

Meet Japan’s Silent Majority

At The Carter Group, we’ve been tracking values in Japan every year since 2017. With our latest measurement in 2020, we applied a statistical method called cluster analysis to segment people indicating similar values into separate groupings. This article examines the first group, the backbone…
Dominic Carter
25/02/2022
ikigai servietteAgeing and GenerationsChanging World of Work

All about Ikigai … What It Is, How It Works with Longevity, and a Local Government Example

In Japanese culture, it is said that each person has an ikigai (生き甲斐, pronounced ee-kee-guy), or “path to life fulfilment” or “purpose for being.” Four foundational life components come together to create ikigai: passion, vocation, profession, and mission. In short, where “what you love” and “what you’re good at” meet…
Dominic Carter
28/09/2021