Japan Market EntryCarter Group ViewpointsMarket Research Methodology Getting Your Japan Market Research Right, First Time: Tips For SuccessBy Dominic Carter Recently my colleague Debbie Howard and I were interviewed by Jamin Brazil…CarterJMRN04/02/2021
Carter Group ViewpointsMarket Research Methodology Six Great Reasons Not to do Market Research (and why I don’t agree!)By Dominic Carter Back in the last century when I was studying marketing at the…CarterJMRN19/01/2021
Generational DynamicsCarter Group ViewpointsCovid-19 Related Articles Are Japan’s Young About to Write Their Own Story?By Dominic Carter Back in 2018 I published an article on LinkedIn titled, ‘Young and…CarterJMRN22/12/2020
Carter Group ViewpointsCovid-19 Related Articles Japan Returns to the CinemaBy Alejandro Lopez Just this past weekend (October 16-18), the popular animation “Demon Slayer(鬼滅の刃)” released its…CarterJMRN22/10/2020
Carter Group ViewpointsCovid-19 Related ArticlesMarket Research Methodology Three Market Research Applications Japan Clients are Using During CovidBy Dominic Carter Using Market Research in Japan to Re-connect with Your Customers Both cautiously…CarterJMRN21/10/2020
Carter Group ViewpointsJapan Mega TrendsWomen Power Women and 2020By Dominic Carter As we moved into 2020, there was much-justified optimism in Japan. In…CarterJMRN30/09/2020
Carter Group ViewpointsCovid-19 Related ArticlesGenerational Dynamics New Online Youth Trends Unveiled with Covid-19By Saori Hirosawa With Covid-19 dealing a fatal blow to the economy, the information superhighway has provided a gateway for individuals and…CarterJMRN20/09/2020
Carter Group ViewpointsCovid-19 Related Articles Japan Theatre-going “On” AgainBy Alejandro Lopez It’s no secret that the entertainment industry worldwide has taken a massive…CarterJMRN01/09/2020
Carter Group ViewpointsCovid-19 Related ArticlesJapan Mega Trends A Surprising Covid-Related Consumer Trend will Create Marketing Opportunities in JapanBy Dominic Carter The economic impact on consumer spending we have seen due to the Covid 19…CarterJMRN31/08/2020
Carter Group ViewpointsCovid-19 Related Articles Japanese Consumer Expectations are ChangingBy Dominic Carter It is already beyond a cliché to use the term ‘new normal’…CarterJMRN07/07/2020