by carterjmrn | Jul 7, 2020 | Carter Group Viewpoints, Covid-19 Related Articles, Japan Sentiment Tracker
It is already beyond a cliché to use the term ‘new normal’ when it comes to describing our business and personal lives since the Covid crisis began. Nevertheless, it’s simply a fact that things are very different than...
by carterjmrn | Sep 17, 2019 | Ageing and Generations
Did you celebrate September 16, Respect for the Aged Day? If you’re selling products or services in Japan, you should! Japan’s seniors are the nation’s most active consumers, and their numbers are swelling. By 2022, senior, also known as silver, consumers are...
by carterjmrn | Oct 19, 2011 | Japan Market Entry
Luxury brands are one of the most interesting of all consumer products here, since the Japanese have long prized them, and indeed, still hold the title as “biggest spenders luxury brands in the world.” Although China is catching up fast and is expected to surpass...
by carterjmrn | Jun 14, 2010 | Uncategorized
The anniversary of my arrival in Japan 25 years ago approaches, auspiciously this year on June 25th, and I can’t help but reflect on some of the key changes since 1985. It has been fascinating to observe Japan and Japanese consumers since the champagne-infused “bubble...
by carterjmrn | Jan 31, 2010 | Uncategorized
It is a breath of fresh air to start this New Year, especially when thinking back on the difference in the feeling now compared to this time last year. At that time, most businesses and consumers were literally reeling in the aftermath of the “Lehman shock,” picking...