by carterjmrn | Jul 10, 2014 | Carter Group Viewpoints
Having spent the past 28 years observing the Japanese market and its trials and tribulations, I am always amused by the “is Japan back” question, which I have heard on a number of occasions over the years. Did anyone really ever think that Japan had gone “somewhere...
by carterjmrn | Nov 24, 2012 | Carter Group Viewpoints
There’s no polite way of saying it. It seems to me lately that Japan is turning into a nation of cheapskates. But, truth be told, Japanese have always adopted a defensive stance when it comes to spending money. This is one of the reasons why it is so important to...
by carterjmrn | Oct 21, 2012 | Carter Group Viewpoints
At Decks Mall in Tokyo’s Odaiba there is a whole floor devoted to an attraction called Daiba Itchome Shoutengai. That precinct of the shopping centre is a self-contained step back in time to the urban Japan of the sixties. The place is bursting with candy, trinkets,...
by carterjmrn | May 21, 2012 | Carter Group Viewpoints
Retailers of all types are having to work harder to attract and hold consumers’ attention in the “real” versus “virtual” worlds, as consumers of all ages become increasingly engaged with all things digital. But several recent retail concepts in Tokyo show the...
by carterjmrn | Jan 10, 2010 | Uncategorized
Are we getting to the point where the consumer’s freedom of choice is compromised? The more progressive marketers among us have begun to talk about using consumer “conversations” as a prime source of market information and inspiration. Under this conversational model,...
