Big in Japan – Perspective from 35 Years of Living in an Aging Country

“Big in Japan – Perspective from 35 Years of Living in an Aging Country”

Debbie Howard, Chairman of The Carter Group/Japan Market Resource Network, was recently interviewed by leading agetech innovator Keren Etkin (author of the recently released book “The AgeTech Revolution”) and founder of The Gerontechnologist, about agetech in Japan.

In the interview, Debbie shares perspectives from her 35 years in Japan (the most aged country in the world), and what it takes to succeed in the aging, agetech and caregiving landscape in Japan.

You can watch/ listen to “Big in Japan – Perspective from 35 Years of Living in an Aging Country” in podcast format, on YouTube, or scroll down to read a transcript of our conversation. Enjoy!

https://www.carterjmrn.com/blog/big-in-japan-perspective-from-35-years-of-living-in-an-aging-country/

All about Age-Tech in Japan – as heard on Clubhouse

Just in case you missed it, please join TheCarterGroup Chairman Debbie Howard for a replay of Parts 1 and 2 of “Age-Tech in Japan” (recorded on Oct. 7th and 14th JST, on Japan Business Insights Clubhouse Room, moderated by Maya Matsuoka and Tim Sullivan). In Part 1, we explored Japan’s aging consumers and how they’re different from aging populations around the world; in Part 2, we took a look at the needs areas for Japan’s aging population, along with product examples already in the market.

“Age-Tech in Japan” – Part 1 (Oct.7th JST)

https://www.youtube.com/watch?v=2_2keImexZw

“Age-Tech in Japan” – Part 2 (Oct.14th JST)

https://www.youtube.com/watch?v=7Ghbi1uk-S0

If you haven’t yet downloaded our Age-Tech White Paper (titled Japan: The World’s Real-time Laboratory for Age-Tech), you can check it out here!

Japan: The World’s Real-time Laboratory for Age-Tech

Account Manager (Qualitative)

Account Manager is a mid-level client service role that entails responsibility for small to mid-size market research projects.

Responsibilities

Building and maintaining client relationships
Qualitative research project management
Respondent interviewing and moderation (depth interviews and focus groups)
Report writing and presentation
Starting to take a leader role within the business and mentoring others

Qualifications

University degree
Native or N1 level Japanese
5+ years experience in a market research agency
Interviewing and moderation experience

SAORI HIRASAWA

Project Manager

Everyday at CarterJMRN is so different, and that’s why I enjoy working here. I always start my day by following my to-do list – though it’s rare that I can follow them precisely because there are always new projects and tasks. It is very important for us to keep up with the fast pace and be flexible. The best part of working here is learning. I am exposed to a wide range of industries which ensures that I am never bored. After working at CarterJMRN, I have come to see the world differently – even if it’s just the way I look at doing my shopping. For example, I closely observe clients’ products, competitors, layout of the shelving units, observing people’s behavior, etc.. We consider ourselves as a “partner” of our clients and work together with them. It requires a lot of effort to work in a team with very high professional standard, but it has been equally rewarding.

Big in Japan – Perspective from 35 Years of Living in an Aging Country

“Big in Japan – Perspective from 35 Years of Living in an Aging Country”

All about Age-Tech in Japan – as heard on Clubhouse

“Age-Tech in Japan” – Part 1 (Oct.7th JST)

“Age-Tech in Japan” – Part 2 (Oct.14th JST)

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Thank you for showing interest in doing us for Heads, Hands, and Hearts for Age-Tech on 26OCT2022.
Please fill out the registration form below .

Account Manager is a mid-level client service role that entails responsibility for small to mid-size market research projects.

Responsibilities

Building and maintaining client relationships

Qualitative research project management

Respondent interviewing and moderation (depth interviews and focus groups)

Report writing and presentation

Starting to take a leader role within the business and mentoring others

Qualifications

University degree

Native or N1 level Japanese

5+ years experience in a market research agency

Interviewing and moderation experience

Contact - Positions

SAORI HIRASAWA

Project Manager