Our mission is to unmask Japan to reveal the real consumer truths

Tag Archive: buying decisions

Japan senior market

Turning Silver into Gold: Marketing to Japan’s Dynamic Seniors

by CarterJMRN Did you celebrate September 16, Respect for the Aged Day? If you’re selling products or services in Japan, you should! ...
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Lined up randoseru school bags at a department store in Japan

September Back-packs to School

By Andrew Edsall While September is viewed as the start of the school year in the US. Japan's school year starts in ...
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