Our mission is to unmask Japan to reveal the real consumer truths

Tag Archive: travel industry

Japanese senior travel

The Diversity of the Japanese Silver Travel Market

by CarterJMRN Japanese seniors represent over 50% of the consumer economy — a ratio destined to increase alongside the aging population. Today’s ...
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Japanese female travel marketing

How to Ensure a Bon Voyage for Japan’s Female Overseas Travelers

by CarterJMRN The Japanese are known for their love to travel, and there is one up-and-coming market segment to watch: young Japanese ...
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TeamLab borderless experience economy Japan

In Japan, the Future Lies in the Experience Economy

by Dominic Carter Psychologists have been telling us for years now that personal investment made in experiences, rather than material goods, is ...
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