by carterjmrn | Jul 25, 2019 | Carter Group Viewpoints, Green Consumer
While the green branding and sustainable product market in Japan may trail that of other developed countries, you can’t say that it hasn’t made a splash. Starting as early as 2007, JMRN noticed that there was a strengthening demand for authenticity as many Japanese...
by carterjmrn | May 15, 2019 | Carter Group Viewpoints
In a famous scene from the Oscar-winning 1967 movie The Graduate, a savvy businessman pulls Dustin Hoffman’s naïve and rudderless character Benjamin aside and utters a single word of advice: “Plastics.” He was right. Plastics were indeed the future, but as it...