by carterjmrn | Feb 23, 2022 | Age-Tech Japan
Age-tech in the News… <Infrastructure> When addressing the large-scale, multi-faceted challenges involving rapid aging, society, and healthcare systems, one of the most important success factors in innovating new solutions (and making them stick!) is...
by carterjmrn | Feb 4, 2022 | Carter Group Viewpoints, Japan Market Entry
Japan retakes the luxury centre stage from China Some 30 years ago, Japan was the epicentre of growth in global luxury. While it has remained a significant market for international luxury brands, China has taken over Japan’s leading consumer role in Asia in recent...
by carterjmrn | Jul 29, 2021 | Ageing and Generations, Carter Group Viewpoints, Changing World of Work, Green Consumer, Internationalization, Japan Mega Trends, Japan Sentiment Tracker, Women Power
On many levels, Japan appears to ignore key elements of what westerners consider to comprise social modernity. One classic example is the profound lack of progress women have made in gaining meaningful roles in management. In this area, to name only one, Japan seems...
by carterjmrn | Feb 4, 2021 | Carter Group Viewpoints, Japan Market Entry, Market Research Methodology
Recently my colleague Debbie Howard and I were interviewed by Jamin Brazil for his Happy Market Research Podcast (a highly recommended podcast if you have an interest in market research). Among other things we discussed with Jamin how to avoid...
by carterjmrn | Feb 28, 2020 | Carter Group Viewpoints
by CarterJMRN One thing is certain for all of us, as a rather morbid saying goes. But alas, it is true and therefore it doesn’t come as a surprise that death and the business of dying are a large industry in Japan, with customers guaranteed in one of the most aged...
by carterjmrn | Feb 18, 2020 | Carter Group Viewpoints, Covid-19 Related Articles, Japan Sentiment Tracker
And how much should you be thinking of adjusting your Japan market strategy now? by Dominic Carter Wherever you live in the world right now it’s well nigh-impossible to avoid the constant flood of information and speculation about the...
by carterjmrn | Feb 13, 2020 | Carter Group Viewpoints, Japan Market Entry
There was a lot of skepticism going into the Rugby World Cup in Japan. Foreign investors were concerned that there would be a lack of enthusiasm from the first Asian country to host the Rugby World Cup. Not only did the Japanese come out in full support, but the level...
by carterjmrn | Dec 24, 2019 | Japan Market Entry
Christmas in Japan is an interesting blend of American tradition with a Japanese marketing spin on them. Originally introduced to Japan by Christian missionaries, Christmas never caught on as a religious holiday (only 1% of the population self identifies as...
by carterjmrn | Nov 28, 2019 | Women Power
If a single word could sum up Japan’s gender role rigidity, it’d be kanai. It means “one who remains inside the home,” and is how many husbands here refer to their wives in public. In 2016, finally more Japanese men were for women working than against it...